Emilio Pucci Designs Rita Ora’s Tour Outfits

The Radioactive Tour, which started last night in Manchester saw Rita showing off her Pucci Outfits.

Emilio Pucci’s Creative Director, Peter Dundas has worked closely with Ora to “perfectly echo her unique take on urban glamour”. Dundas used re-interpretation of key themes from the brand’s spring/summer 2013 collection for Rita’s tour wardrobe.

Peter Dundas stated – “I was thrilled to design the costumes for Rita’s Radioactive Tour, from the moment I met Rita we’ve had a great connection and doing something like this together felt like a natural progression,”The costumes have impact and flamboyance in a way that feels personal to Rita whilst staying true to the Emilio Pucci aesthetic.”

Check out below for Peter Dundas’ sketches… Personally I think the sketches look better than the actual made outfits.

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