Kim Kardashian’s New Perfume

pure honeyKim Kardashian has previewed her print advert design for her 5th fragrance, Pure Honey.

The image shows Kim’s previous brunette hair colour, although now she has switched her brunette for a honey blonde colour. The advert has received a fair about of criticism for being out of date and not a ‘true reflection of KK’ as of now.

Kim stated, “I wanted Pure Honey to be both light and sweet but also powerfully seductive…As women we all have these dual natures. We can be girly and playful but also tempting and captivating at the same time. Combining the two elements was the perfect way to capture our full femininity. I created it to be delectable and crave-able, like all beautiful women are.”

The perfume has notes of honey, coconut, red rose, musk, vanilla and freesia… competition for Marc Jacobs Honey Fragrance which has recently hit the shelves!

“I am super involved from start to finish — on bottle design to ad campaign. I had this really great honey idea, so we moved away from just florals. I wanted to make sure that it had the little bee on it.” Kim stated

She is a busy bee indeed. The Kardashian sisters are also close to launching their Kardashian Kollection fashion line in Lipsy stores this October…

What do you guys think?

kim.Kim’s new hair colour.

[Source: KimKardashian Twitter Account & Splash News]

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