Alexa Chung is the new face of Nails Inc. The campaign was shot by Rankin and will be released fully in August. Alexa has collaborated and will front the campaign with the release of 6 new texture based shades and new bottle designs.
‘It was Nails Inc’s array of bold, fresh colours that first caught my eye. Then I wore Nails inc’s black leather polish a few years ago and I fell in love with the brand….When Thea asked me to collaborate I was so excited – not only am I the face of the brand but we’ve created an amazing collection of fabric inspired polishes. I’ve been playing with textures and innovative effects to create the perfect collection that girls can use to revitalise an outfit. This collection is a party for your hands.’ Alexa stated in the media
Check out some pictures of Alexa & the new collection! Let me know what you think of her fronting Nail inc’s A/W campaign…
[Source- Nails Inc Instagram & ChungAlexa Instagram]